Opinions expressed by Forbes Contributors are their own. Aerie continues to grow with a … The primary audience of this clothing retailer ages between 14 to 40 years. Good On You publishes the world's most comprehensive ratings of fashion brands’ impact on people, the planet and animals. Also, reviving the company’s revenue growth is going to get arduous going forward, given that it is consolidating its store network. Right now, I am completely obsessed with their high-waisted leggings. We ask—how ethical is American Eagle? here is no evidence that it provides its workers with a crucial, . Feature image via American Eagle, all other images via the brands mentioned. Federal Ammunition focuses on manufacturing a full product line of shotshell, rimfire, and centerfire ammunition as … Being more transparent about its environmental policies and labour conditions, paying a living wage to its workers, and using more eco-friendly materials in its products would be great places to start. This company also has a sub brand for children called Aerie. 6 Reasons American Eagle Outfitters is a Better Value Stock than Gap Inc. AEO looks like a solid income-generating contrarian play at current prices. American Eagle’s jeans have so much stretch, they can feel like sweatpants. The market scenario is such that there are a number of players in every segment striving to outsmart one another over prices and designs. While the retailer has seen robust growth in online sales, it has not been strong enough to drive overall results. Led by MIT engineers and Wall Street analysts, Trefis (through its dashboards platform dashboards.trefis.com) helps you understand how a company's products, that you. Luckily there are ‘Good’ and ‘Great’ brands out there with higher quality, ethically and sustainably made clothes for you to rock. American Eagle has lost considerable market share over the past year, on account of a decline in foot traffic, resulting from fickle consumer behavior and the gradual shift online. While it doesn’t use angora, fur, or exotic animal skin, there is no evidence it traces any animal products to the first stage of production. For more information see our How We Rate page and our FAQs. On the surface, American Eagle seem to be dedicated to sustainability. For American Eagle, comfort is the name of the game— their “Soft and Sexy” line features pillow-soft fabrics and simple but flattering t-shirts. In fact, they have diverted their limited apparel spending to online channel, where American Eagle’s presence remains terribly weak. Led by MIT engineers and Wall Street analysts, Trefis (through its dashboards platform dashboards.trefis.com) helps you understand how a company's products, that you touch, read, or hear about everyday, impact its stock price. Number Of Customers Falling Due To Online Weakness. It also does not disclose any policies or safeguards to protect suppliers and workers in its supply chain from the impacts of COVID-19! Seek Collective is a US brand of thoughtfully made items with a dedication to transparency, authenticity, craft, and sustainability. I love American Eagle. View Interactive Institutional Research (Powered by Trefis): Global Large Cap | U.S. You can find the full range in sizes XS-XL. 'Masked Singer's' Broccoli is 79-year-old legend So I sported a pair of 7 For All Mankind jeans one day, and then a pair of American Eagle Outfitters jeans the next to see if I could tell any difference between the comfort and fit. It has a general statement about minimising animal suffering but not a formal animal welfare policy. Shop Brands We Love at American Eagle to find all the essentials you need for your day. / Aerie does not communicate any brand-specific social supply chain practices, for more information on supply chain practices visit the American Eagle Outfitters page. It also sources from countries with high or extreme risk of labour abuse, however it has attempted to address these risks by signing the Bangladesh Building and Fire Safety Accord, and participating in the Business for Social Responsibility network. Shop American Eagle men's and women's jeans, tops, bottoms, activewear, loungewear and more. American Eagle offers high quality apparel and cheap prices. Wear the change you want to see. Afends is a Byron Bay based fashion brand leading the way in organic hemp fashion, using renewable energy in its supply chain to reduce its climate impact. American Eagle isn't a high-growth stock, but it's a "best in breed" player in a tough market, and it will likely benefit from the bankruptcies … The clothing is generally good quality with … Good on people,the planet and animals.Good on you. These metrics clearly indicate that while American Eagle's performance has improved marginally, it remains far from a complete turnaround. American Eagle Outfitters reported on Tuesday that comparable sales were up 5% for its namesake brand and 32% for Aerie. American Eagle is among those retailers that have persistently focused on basic logo merchandise, and have subsequently driven their customers to affordable fashion forward brands. Despite this, it received a very low score of 11-20% in the Fashion Transparency Index, as none of its supply chain is certified by labour standards which ensure worker health and safety, living wages, or other labour rights. It also does not disclose any policies or safeguards to protect suppliers and workers in its supply chain from the impacts of COVID-19! In response to the sandblasting incident, American Eagle banned the presence of sandblasting equipment in any facility producing its clothing. Whether you want jeans, a blouse, or just some super comfortable loungewear, American Eagle has what you’re looking for. May 26th 2016, 7:48 pm. American Eagle offers a wide range of clothes that are young, boho, and West coast-retro. Best of all, teens love dressing at American Eagle and parents agree with their choices and the cost. Casual apparel retailers, who rely on basic logo products and physical stores for a bulk of their revenues, have lagged far behind the industry. American Eagle Outfitters, Inc. (NYSE: AEO) is a leading global specialty retailer offering high-quality, on-trend clothing, accessories and personal care products at affordable prices under its American Eagle Outfitters® and Aerie® brands. To support our work, we may earn a commission on sales made using our offer codes or affiliate links. There is an extensive line for both men and women to enjoy along with clearance and sales sections for great deals. On the surface, American Eagle seems to be dedicated to sustainability. American Eagle is a fabulous place to shop for high-quality, on-trend clothing. In practice, however, they appear to be doing very little to reduce their environmental impact. Use the Directory to search more than 2,500 brands. From $3.48 billion in 2012, the retailer's revenues declined 5% to $3.31 billion in 2013, as buyers moved to fast-fashion retailers and online players. To make matters worse, in the past American Eagle has been linked to a number of scandals, including an incident in 2015 involving the dangerous use of sandblasting in a Chinese factory, as well as a leaked video in 2011 of a Chinese factory used by a number of American retailers including American Eagle that showed workers being subjected to poor conditions. Its items are made in India through partnerships with like-minded communities and people. There is also no evidence that American Eagle is taking adequate steps to minimise or eliminate hazardous chemicals in its supply chain. It also sources from countries with high or extreme risk of labour abuse, however it has attempted to address these risks by signing the. This is problematic, not just for the environment, but for the brand’s workers as well! Find all the Brand Rankings where American Eagle Outfitters is listed While it has set an absolute target to reduce greenhouse gas emissions generated from its own operations and supply chain, there is no evidence it is on track to meet its target. NFL player's neck injury may end his career. American Eagle Outfitters. Amid the highly saturated and competitive retail landscape, it has become extremely difficult for players such as American Eagle to distinguish their products from other players. Fast-Fashion retailers such as Zara and Forever 21 have been highly proactive with their merchandise launches, offering better products than casual clothing brands at prices cheaper than upscale brands. In fact, the company has lost more revenues due to a decline in foot traffic, than it has gained from incremental online sales. Seek is focused on establishing connections between art, product, consumers, process, and makers. Though they’ve made a public commitment to reduce their greenhouse gas emissions by 20% by the end of 2017, there is no evidence that any meaningful action has actually been taken to meet this target. Our jeans and apparel empower our customers to reveal their true selves to the world – their style, their creativity, their stories, their strengths. Last week, American Eagle reported that comparable sales were up 5% for its namesake brand in the most recent quarter, while Abercrombie & Fitch … American Eagle do measure an… For these reasons we have given the brand a score of ‘Not Good Enough’ for the planet. Download our app to discover ethical brands and see how your favourites measure up. They have the best jeans and their collections are fun and affordable while still being good quality. American Eagle Outfitters is one of the many casual apparel retailers in the U.S., who have struggled to drive store traffic over the last couple of years… The aerie brand is sold in American Eagle Outfitters stores, on-line through the American Eagle Web site, and in stand-alone aerie retail stores. American Eagle is ‘Not Good Enough’ for the animals, either. While the market growth is already slow, most of it is attributable to rapid growth of fast-fashion players and online retailers. You can play with assumptions, or try scenarios, as-well-as ask questions to other users and experts. American Eagle Outfitters executives on Thursday outlined plans for profitable growth at both its banners — the fast-growing Aerie lingerie brand, where there's a … Due to this, American Eagle has lost a number of its customers, as it relies on store sales for close to 85% of its revenues. American Eagle also lacks adequate policies and initiatives for resource management and disposal, and uses few eco-friendly materials. Embed them in your own posts using the Trefis WordPress Plugin. Mid & Small Cap | European Large & Mid Cap | More Trefis Research. This might include you though you may have invested money in these companies, or may have been working with one of them for years as an employee, or have consulted with them as an expert for a long time. We take a look at how the brand rates in terms of environmental impact, labour conditions, and animal welfare. Bangladesh Building and Fire Safety Accord. Thanks to recycled materials like rescued ocean plastic, Ecoalf creates sustainable fashion with the same quality, design, and technical properties as the best non-recycled ones. It was founded in 1977 by brothers Jerry and Mark Silverman as a subsidiary of Retail Ventures, Inc., a company which also owned and operated Silverman's Menswear. American Eagle is really lagging behind for people, too, with a score of ‘Not Good Enough’. In practice, however, it appears to be doing very little to reduce its environmental impact. Topped with 150-grain, heavy, flat-nose bullets this ammo is optimized for power factor requirements in action shooting sports. We switched to the American Eagle when CC sold out and the company developed financial problems. Find hoodies, t-shirts, jeans, shorts, and more in additional sizes and styles at AE.com American Eagle is an American brand name for the regional branch of American Airlines, under which six individual regional airlines operate short- and medium-haul feeder flights.Three of these airlines, Envoy Air (formerly American Eagle Airlines), Piedmont Airlines, and PSA Airlines, are wholly owned subsidiaries of the American Airlines Group. American Eagle stood by through those awkward middle school years, teaching us everything we know about the magic of a good pair of jeans, the financial bliss of a store-wide 40% off sale, and the power of casual plaid. Keeping these factors in mind, we believe that American Eagle Outfitters is a little overpriced and our price estimate for the company at $13.45, is over 10% below the current market price. The biggest strugglers of the past year have been Aeropostale, Abercrombie & Fitch and also American Eagle, who have comparable presence in the U.S. and a product portfolio that mostly comprises of logo products. We stand for individuality, freedom and difference. / American Eagle Inc. does not share a public list of supplier names and addresses. As positive as these initiatives are, there is still a long way for American Eagle to go before it can consider itself sustainable! Trefis is currently used by hundreds of thousands of investors, company employees, and business professionals. American apparel has great clothes and shoes for men, women, and teens. For the first three quarters of 2014, the company’s comparable store sales declined 10%, 7% and 5%, respectively. Its market share fell 6 basis points from 1.10% in Q1 fiscal 2013 to 1.04% in the same quarter this year. Yes, I do believe American Eagle is a good brand. Though the company is trying its best to leverage growing online sales to drive overall growth, it needs to address its merchandise issues first. A comprehensive range of casual and active-wear for guys and girls makes Aéropostale a very good alternative to American Eagle. Find most products in XS-L. The market grew by 5.2% in 2012, 3.4% in 2013 and just 1.7% in the first 11 months of 2014. At the end of the day, American Eagle follows a fast fashion model, promoting quantity over quality, which is inherently unsustainable. This is problematic as the welfare of the animals and workers can’t be guaranteed. America's Top Givers: The 25 Most Philanthropic Billionaires, Impact 50: Investors Seeking Profit — And Pushing For Change, Crisis Catalyzes Demand For Digital Infrastructure, MoneyStamps Of South America - As Investments, They’re Different – Part 1, Covid-19 Related Municipal Defaults Begin, The Dynamics Of Price Discovery In The Stamp Market, Covid-19 Virus Affect On The Stamp Market, our price estimate for the company at $13.45. There is no evidence that it provides its workers with a crucial living wage. The styles reflect comfort and class. Unable to entice customers with its product designs, the company relied heavily on discounting to drive store traffic, which pushed its revenues down. I have several pairs and wear them religiously. The first stand-alone aerie store opened in August 2006 in Greenville, South Carolina , [18] and was followed by two more test stores later that year. Due to this, the retailer has seen a number of its customers switch to fast-fashion brands such as Zara, Forever 21 and H&M, which are currently among the best performers in the U.S. apparel market. American Eagle offers great clothing options and though, at a high price, they do have good quality. American Eagle Outfitters is one of the many casual apparel retailers in the U.S., who have struggled to drive store traffic over the last couple of years. Their sub-brand, American Eagle, has released into the market a new handgun "range" round with the exclusive total synthetic jacket (TSJ), which reduces damaging heat and friction. American Eagle Outfitters is an American clothing and accessories retailer, headquartered in the Southside Works Neighborhood of Pittsburgh, Pennsylvania. American Eagle is the brand name for the regional branch of American Airlines that focuses on short-haul and medium-haul 'feeder' operations. While its greenhouse gas reduction target and recycling programs are a good first step, ultimately American Eagle appears more interested in talking the talk rather than walking the walk. Browse new accessories, shoes, boots, hats, and apartment décor today. The company’s comparable store sales declined 6% in 2013 as it made a few off-pitch fashion calls that drove customers to other relatively fashion-forward brands. The Eagle is equal in high end hardware and overall quality. This American Eagle is the third motorcoach that we have owned in the last sixteen years. Their styles embody 70’s retro vibes for an affordable price. Like many brands pursuing the fickle tastes of … A major part of American Eagle’s product portfolio comprises of basic logo products that no longer entice fashion conscious teenagers and young adults. The 20 jobs most at risk because of the pandemic. The market itself is highly saturated and its growth has slowed down considerably over the past few years, indicating that consumers are no longer focusing as much on apparel. American Eagle, the parent company, estimates that the brand will be worth $1 billion in the next few years. The platform uses extensive data to show in a single snapshot what drives the value of a company's business. While it does measure and report on its water usage and wastewater management, it has not set any specific targets. Kings of Indigo makes quality denims, tops and accessories inspired by American classics with a Japanese eye for detail. Despite this, it received a very low score of 11-20% in the Fashion Transparency Index, as none of its supply chain is certified by labour standards which ensure worker health and safety, living wages, or other labour rights. It states that it sources wool from non-mulesed sheep, which is good, but it uses leather, down, and exotic animal hair without stating its sources. Surprisingly, the founders of Trefis discovered that along with most other people they just did not understand even the seemingly familiar companies around them: Apple, Google, Coca Cola, Walmart, GE, Ford, Gap, and others. Earlier this year, American Eagle Outfitters took a gamble that turned the heads of not only customers, but other marketers as well. Aéropostale is a famous American chain of clothing and accessories stores. All Rights Reserved, This is a BETA experience. This even highlighted the retailer’s weakness in the fashion segment, which continues to trouble it to date. But getting high performance out of it was a very pleasant surprise. While my middle school days may be over, my love for AEO lives on and on. American Eagle (AE), a Federal Premium ammunition product, is already known as a reliable, budget-friendly brand. It is affordable, fashionable, and comfortable. The U.S. apparel market stands big, at close to $250 billion, but its growth has decelerated in recent years, as buyers have scaled back their discretionary spending in the aftermath of the economic downturn. American Eagle outlines a number of sustainability strategies including the recycling of paper in its corporate offices, and the establishment of permanent I:CO recycling centres in over 823 stores across North America. Like our charts? With growing Internet penetration and proliferation of smartphones and tablets, a bulk of U.S. buyers have changed their shopping behavior. The first two were County Coach Intrigues, which were extremely high end quality coaches. They have a very similar aesthetic to Hollister, but their pieces are definitely a little bit more mature. Operating as a wholly-owned subsidiary of ATK, Federal is also a parent brand of Federal American Eagle which is commonly known as FAE. American Eagle is one of the 13 members of the Oneworld airline alliance and is actually a network of six regional carriers that operate flights under a codeshare and service agreement with American Airlines . Aerie has grown at an average annual rate of 27% over 2015- 2018 while revenue growth for the fastest-growing brands of American Eagle’s major competitors has been in the range of -2% to 12%. The brand uses GOTS organic cotton as well as recycled cotton and wool, and avoids all chemicals from the REACH chemical list. Note that Good On You ratings consider 100s of issues and it is not possible to list every relevant issue in a summary of the brand’s performance. In subsequent quarters, the retailers margins shrunk by 5 basis points and 3 basis points (year over year), respectively. We are an American jeans brand rooted in authenticity and self-expression. When we visited the store, we saw why teens love it so much. They are making more purchases online and subsequently, visiting fewer stores. “…according to new data shared with Fast Company by analytics firm Sprout Social, both American Eagle and its sister brand Aerie have an overwhelmingly positive sentiment on social media, at 83% and 68% respectively.” In 2013, while American Eagle’s e-commerce revenues increased by $61 million, its store revenues fell by a much larger $228 million. network. Buyers have invariably responded well to this balance between the two segments, which has impacted sales of retailers such as American Eagle, Aeropostale, Abercrombie & Fitch and Guess. The company’s brand image took a beating as teenagers developed a perception that American Eagle is no longer “cool”. American Eagle is a go-to destination for affordable and on-trend jeans and casual wear for young people with over 1000 stores worldwide. American Eagle has been unable to sustain its share in the decelerating U.S. apparel market, let alone grow it. © 2021 Forbes Media LLC. See our complete analysis for American Eagle Outfitters. American Eagle is among the many retailers who are aggressively deploying omni-channel strategies, but are yet to see a material impact of the same. I mean, what other brand can boast that they maintain customer loyalty from age 12 to 22? American Eagle's revenues fell 4.5% year over year in the first quarter of fiscal 2014, 2.3% in the second quarter and 0.4% in the third. You may opt-out by. Brands ’ impact on people, the parent company, estimates that the brand rates in terms of environmental.! Neck injury may end his career though, at a high price, they have the best jeans and wear! Via American Eagle to go before it can consider itself sustainable Southside Works Neighborhood of Pittsburgh,.. Support our work, we may earn a commission on sales made using our offer codes affiliate! 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